There is an agency that is looking to hire some dyslexic people who are creative. The target people for this are people that have dyslexia. The advertisement to get them to join was not spelled right on purpose so that kids would be able to identify with it. The thinking behind getting dyslexic folks to be there is the fact that dyslexic people tend to be easy to connect with creativity and that will be a great benefit.
Dyslexia Will Not Hold Back Creative "Disengers"
Key Takeaways:
1
An agency wants to hire dyslexic creative people.
2
Being dyslexic is not a bad thing for this job. It's a good thing because they can think better and see the big picture.
3
Several famous people who are dyslexic are very successful. They intentionally misspell words in the ads to attract them.
Read the full article here:
https://adage.com/creativity/work/happiness-brussels-disegners/2231951
https://adage.com/creativity/work/happiness-brussels-disegners/2231951
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