Richard Branson guest stars in a new book, “Creative, Successful, Dyslexic”, written by Margaret Rooke. The book describes how they used his dyslexia as a tool to succeed in their business life. Through dyslexia, certain fundamentals of managing an enterprise become a necessity rather than a skill they refine as they go.
People with dyslexia often succeed in business due to constant problem solving.
Richard Branson himself describes using his dyslexia as a means to generate creative problem solving tactics as well as delegate his workforce to better enable the business. Being aware of his shortcomings has allowed him to identify weaknesses in the business and supplies him with enough humility to continue learning.
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